GEO Traffic Growth Camp
From Traditional SEO to AI Engine Optimization
A practical guide worth $1599. Teach you how to turn ChatGPT, Perplexity, and Google SGE into your free promoters.
What is GEO?
Optimizing how "AI answers your questions".
Target Platforms:
- β Google SGE (AI Overview)
- β Bing Copilot
- β Perplexity AI
- β ChatGPT Search
AI search doesn't show a list of web pages; it gives a direct answer with citations.
Distinction: GEO vs. Geo-SEO
π€ Generative GEO
Aim: Getting cited by AI.
Structured Data, Direct Facts, E-E-A-T.
π Geographic SEO
Aim: Ranking in specific countries (e.g., .es for Spain).
ccTLD domains (.es, .fr), Hreflang tags, Local backlinks.
* Enyo's Tip: Many clients (especially cross-border sellers) need BOTH.
5 Core Differences
| Aspect | Traditional SEO | GEO (AI) |
|---|---|---|
| Goal | Rank & Click (Page 1) | Citation & Answer (Snippet) |
| User Path | Search -> Browse Titles -> Click | Ask Question -> Get Answer -> Brand |
| Content Pref. | Long-form, Keywords, Comprehensiveness | Facts, Tables, Data (Chopped Segments) |
| Matching | Keyword Matching, Semantic Field | Knowledge Graph Facts & Logic |
| Backlink Value | Quantity (Voting Weight) | Authority & Trustworthiness (E-E-A-T) |
Phase 1: Research & Original Data
Step 1: Reverse Engineering Prompts
Don't just use Keyword Planner. 1. Prompt Analysis: Feed your user persona to ChatGPT and ask 'What are the top 5 pain points in this industry?'. 2. Reverse Test: Ask Perplexity 'Recommend 5 best [products]' and analyze why it picked them.
Step 2: Publish Original Data (Enyo's Core Strategy)
Enyo Strategy
Case Study: Fengda Logistics Whitepaper 2025
AI craves unique data. We used Fengda's real logistics data to publish a 'Global Shipping Time Whitepaper'. Result: When users ask 'Shipping time to US', AI must cite this report because it's the only source of truth.
Phase 2: Structured Information Presentation
AI is a machine. It understands logic through 'structure'. You must chop your article into pieces for it to digest.
1. Lists
List core selling points clearly. Example: '3 Key Advantages of Unikuusou Keyboards (Compliance, Battery, Customization)'.
2. Data Tables
AI's FAVORITE format. Use tables to compare specs, prices, and markets. AI can read tables directly into snippets.
3. Step-by-Step
How-to guides. Example: '7 Steps to Follow Up on Orders'.
UniKuusou Exclusive: The 11-Point Structure
Our standard framework for blog posts to reduce AI blind spots. Every post should follow this:
Phase 3: Technical Foundation (Schema)
Speak the machine's language. Use FAQ, Product, HowTo, and Article Schema so AI understands your content structure immediately.
Phase 4: Authority & E-E-A-T
Authoritative Backlinks
Get citations from Wikipedia, Reddit, Quora. Reddit discussions have huge weight in Google SGE.
About Us Page
Use Organization Schema. Ensure info (address, phone, awards) is consistent across the web.
Media Influence
PR Strategy: Get reviews on Tom's Hardware, collaborate with YouTube influencers.
Special Focus: Product Page Optimization
Research shows Product Pages are the 2nd largest source for AI citations.
If your product page has no text, AI cannot read it. You MUST have detailed textual parameter tables and usage scenario descriptions.
Text + Image = Win
Long-termism
Good SEO builds Good GEO. Although we talk about AI, the foundation (Content, Structure, Links) remains the same. Keep Learning.
Social Strategy
Expand on LinkedIn (Company Page), Reddit (Niche Communities), and YouTube (Backlinks in description).
Feedback Loop
Iterate by asking AI: 'Why did you not recommend UniKuusou?' and fixing the gaps.